The Intermediary – June 2025 - Flipbook - Page 67
M E E T T H E B RO K E R
As the founder of Meta
What are the main
Mortgages, what sets
issues currently affecting
it apart from other
the sectors in which
broker firms?
you operate?
What sets Meta Mortgages apart
is our unwavering commitment to
quality service over volume.
Unlike many firms driven purely
by income, we focus on providing
a personalised, comprehensive
approach to each client.
We don’t just process mortgages;
we educate and empower our clients
to understand their financial journey.
The sector isn’t without its
challenges. Communication
remains a critical issue. Too often,
different stakeholders – brokers,
estate agents, solicitors – operate
in siloes, which can be confusing
and frustrating for clients. At Meta
Mortgages, we work hard to break
down these barriers and ensure
everyone is aligned and informed.
Another significant challenge is
the need for greater collaboration.
Many firms are focused on individual
success, but I believe there’s enough
opportunity for brokers to support
each other. By working together,
we can ultimately provide a better
service to clients and raise standards
across the industry.
How does Meta
Mortgages support
its clients?
At Meta Mortgages, we prioritise
transparent, continuous
communication throughout the
process. We ensure our clients
understand every document and
every step, supporting them well
beyond the simple completion of
a transaction.
Our goal is always to put the
client first and guide them through
what can often be a complex and
daunting experience.
What are the main
opportunities in the
market for brokers?
The current mortgage market
presents incredible opportunities for
brokers. With the majority of clients
now preferring mortgage brokers
over direct bank applications,
the industry is experiencing a
significant transformation.
The increasing complexity of
mortgage products means people
need expert guidance more than ever
before.
Clients are actively seeking
professionals who can navigate
the intricate landscape of financial
products and provide clear,
actionable advice.
My approach is simple: be
available, be supportive.
Diversity is not just important – it’s
essential if the industry is to reflect
and serve the wider community
effectively.
Are there any
developments in the
pipeline for the firm?
Currently, Meta Mortgages is
experiencing exciting growth.
We specialise in FTBs and limited
company buy-to-let (BTL) investors,
and we’re expanding our services.
Beyond our core business, I’m
developing plans to speak at industry
events, focusing on education and
empowerment.
The goal is not just to help clients
secure mortgages, but to help them
understand the broader financial
ecosystem.
In what ways could
Do you have a final
lenders better support
message to get across?
brokerages?
Lenders could significantly improve
support for brokerages by developing
a more collaborative approach. While
some lenders are making efforts to
work closely with brokers, there’s
definitely room for improvement.
They need to recognise that
brokers are the primary channel
through which clients find mortgage
solutions, and stronger partnerships
would benefit all parties, especially
the end clients.
How important is
diversity in the industry,
in your own experience?
I’m acutely aware of the lack of
diversity in our industry. Events like
the Black Mortgage Professionals
and Allies Networking (BMPAN)
are crucial for raising awareness
and creating opportunities for
underrepresented groups.
My message is straightforward: we’re
here to help. Not just to complete
a transaction, but to educate,
empower, and support clients
throughout their financial journey.
Whether it’s answering questions
at unusual hours or breaking down
complex financial documents, our
commitment is unwavering.
For aspiring brokers, my advice is:
seek knowledge, be persistent, and
never be afraid to ask for help.
The mortgage industry is complex,
but it’s also incredibly rewarding. It’s
about more than just numbers – it’s
about helping people achieve their
dreams of homeownership.
As Meta Mortgages continues
to grow, our core mission remains
unchanged: providing exceptional
service, delivering financial
education, and supporting clients
every step of the way.
We’re not just brokers; we’re
financial partners committed to
turning homeownership dreams
into reality. ●
June 2025 | The Intermediary
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