The Intermediary – August 2025 - Flipbook - Page 91
L O C A L FO C U S
Nottingham
The area’s property market is
also being shaped by a wave of new
developments and regeneration
projects. Newly built homes in the
Noingham postcode area now
average £312,000, marking a £12,400
(4%) increase year-on-year.
Sales volumes reflect steady
demand, with 623 new-build
transactions over the past 12 months.
Most of these fell into the £300,000 to
£400,000 bracket, which accounted
for 33.5% of sales, followed by 21.2% in
the £250,000 to £300,000 range. NG17
3 emerged as the busiest postcode,
with 48 new homes sold between July
2024 and June 2025.
Against this backdrop, largescale regeneration schemes are
reshaping both the property
market and Noingham’s wider
economic identity.
“Noingham is undergoing a wave
of transformative developments
that are set to reshape the city’s
economic and housing landscape,”
says Hussain, highlighting projects
such as The Island Quarter – a 36-acre
redevelopment of the former Boots
Island site that blends high-spec
apartments, student housing, offices,
and hospitality into a vibrant new
district. He adds that the Broadmarsh
regeneration, with its mix of housing,
green space, and leisure, will link
seamlessly to Noingham College’s
£58m City Hub campus, already
driving student and staff demand for
local housing.
Hussain also points to the
Noingham Science Park expansion
and the University of Noingham’s
Jubilee Campus as innovation hubs
that are aracting high-skilled
Rebounding demand
MATT KINGSTON
sales director at Nottingham Building Society
W
e are seeing signs of a buyer’s market. Increased
competition among high street estate agents is becoming
increasingly evident – which ultimately benefits sellers.
Interestingly, this surge in competition hasn’t led to lower
fees across the board. Instead, we’re seeing a shi in seller preferences
toward independent estate agents.
First-time buyers are extremely eager, but there’s a shortage of
suitable stock. Nottingham always seems to have a new-build
development underway, which is an encouraging sign of steady growth.
Given the city’s wide geographic spread, there’s always scope for
further expansion. One of the most consistently active areas is SA1,
close to the waterfront. For those seeking a quieter lifestyle outside the
city centre, there are also numerous developments on the outskirts of
Nottingham, ideally located just off the M4 motorway.
Nottingham benefits from excellent transport links, a thriving food
and nightlife scene, and deep cultural heritage – from literary figures like
Byron and D.H. Lawrence to historic architecture and folklore. Its two
universities bring a cosmopolitan edge, while suburbs such as West
Bridgford, Beeston, and Mapperley are thriving with destination high
streets that buck wider retail trends.
Demand has rebounded following the post–Stamp Duty holiday
slowdown. Nottingham and its suburbs are experiencing healthy
interest from buyers, with renewed momentum in both first-time
purchases and home mover activity.
Optimism is on the rise: eight in 10 local brokers reported a positive
market outlook at the beginning of 2025, driven by stabilising mortgage
rates, greater product flexibility, and steady first-time buyer demand.
First-time buyers are our dominant group, with 82% growth in activity
year-on-year. Many are younger buyers pooling resources with family or
using schemes like Shared Ownership or Help to Buy. Affordability
remains a challenge, but product innovation is helping to bridge the gap.
Nottingham
Residents
1.2m
Average age
40.7
Residents per household
2.36
Nottingham postcode area.
Source: www.plumplot.co.uk
professionals to suburbs like
Wollaton, Beeston, and Lenton.
Kingston echoes this: “Noingham
has several major regeneration
projects under way,” also citing the
Broadmarsh redevelopment – and The
Island Quarter masterplan.
He also notes there continues to
be suburban growth in areas such as
Edwalton and Hucknall, including
760 new homes at Top Wighay.
Alongside eco-focused projects
like Trent Basin and the cultural
energy of Sneinton Market’s Creative
Quarter, these schemes are collectively
reinforcing Noingham’s reputation
as a city on the rise – boosting both
its housing market and its appeal as a
place to live, work, and invest.
On the rise
Noingham’s property market feels
like it is standing at an inflection
point. The cranes on the skyline, the
buzz of regeneration, and the steady
hum of buyer activity all point to a
city in transition – one that is steadily
redefining itself.
Brokers describe a market
rich in choice, where buyers can
negotiate confidently, landlords
are recalibrating strategies, and
developers are reshaping entire
districts. As Atkinson sums up:
“There has been a great demand for
residential mortgages in Noingham
and we are seeing buyers crying out
for properties – the challenge is, with
so much selection, finding the right
property for the right price.” ●
August 2025 | The Intermediary
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